Branding for a campaign to promote health and wellbeing in Lewisham. We worked with community groups to identify inspiring messaging to promote small steps towards living more healthily.
We developed the name and the overall design concept, which is based upon an equation: Do More + Think More = Be More, that small actions add up and will lead to a better outcome. The branding was handed over to the council who implemented the campaign across the borough, as seen on lamppost banners below.
